LeanData BookIt vs. the Competition (2026)
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The Intelligent GTM Orchestration Blog
Timely and topical insights to move your revenue team forward
BookIt
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The 45-Point Gap in Your Go-to-Market Strategy
83% of B2B leaders say GTM strategy is critical, but only 38% execute it well. New HBR research reveals why the gap persists and what to do about it.
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AI GTM Tools That Actually Improve Lead Routing
AI is changing how B2B revenue teams qualify and route leads. Here are five practical use cases, what vendors are building, and what actually works in enterprise GTM.
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OpsStars 2026 Registration Now Open
OpsStars 2026 registration is open. Discover what GTM and RevOps leaders can expect from 25+ sessions, four content tracks, and a first-ever standalone event.
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Account-Based Marketing (ABM): The Complete Execution Guide
Most ABM guides explain what account-based marketing is. This one explains how to run it, from matching inbound leads to your best accounts to routing them to the right rep before a competitor does.
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The Complete Guide to B2B Buying Groups
Learn what B2B buying groups are, why they outperform lead-based models, and how to operationalize a buying groups motion in your CRM.
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