Connect with LeanData at Breakthrough

Stop Guessing, Start Executing: See LeanData at 6sense Breakthrough — Booth #2

Data is only as good as what you do with it. Join us to see how LeanData + 6sense work together to turn raw buyer signals into revenue through intelligent GTM orchestration.

Why Booth #2 is a must-visit:

Check out a live demo of what’s new with LeanData: Discover how to unify data, automate routing, and engage every buying group member in real time.

Join Us for Dinner at Mother Wolf

Around the Table: The Orchestration of Buyer & Go-to-Market Intelligence

Join LeanData and Informa TechTarget for an exclusive executive dinner exploring how to bridge buyer insights and go-to-market execution. Connect with fellow B2B marketing and operations leaders to exchange perspectives, break down silos, and discover how orchestrating buyer intelligence can drive alignment, accelerate execution, and scale growth—all over an evening of exceptional cuisine and meaningful conversation.

Pick up your gift at Breakthrough

LeanData Customer? A little something special is waiting for you!

Swing by our booth to grab an exclusive LeanData surprise designed to bring a little extra joy, relaxation, and refresh to your Vegas adventure. Because you deserve a little TLC while you’re on the go!

Session: Your AI is Only as Smart as Your GTM Foundation

When: Wednesday, Nov 4 | 9:30 – 9:50 AM

Where: Innovation Stage

Speaker: LeanData’s Tara Montanez and Atlassian’s Kelly Jo Horton get candid about the AI Reckoning: what breaks when AI is built on bad data, and why fixing the foundation is the smartest AI investment you’ll make this year. Learn the three foundations AI-ready GTM needs (data, process, and context) and how companies like 6sense and Atlassian turn signals into pipeline.

Abstract: 93% of GTM teams have deployed an AI agent, but only 31% say their infrastructure was ready. Your agent routes a hot lead to a rep who left in March. Your SDR and your AI call the same prospect. Unfortunately, bad data is undefeated against great AI, great sales teams, and the most well intended of processes. Learn the three foundations AI-ready GTM needs (data, process, and context) and how companies like 6sense and Optimizely turn signals into pipeline.

In this session, you will learn how to:

  1. Give your people and agents one trusted record to act on, so every signal lands in the right place
  2. Turn undocumented processes into encoded rules that route every contact and signal to the right rep, agent, or play
  3. Share one view of the customer across marketing, sales, and CS, so handoffs never drop what came before