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Connecting Data to People Across any Go-to-Market Model: ABM and Inbound

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Today, high growth companies leverage a wide variety of Go-to-Market (GTM) strategies and tactics to accelerate Time to Revenue and increase their bottom lines. In this webinar, LeanData’s Kevin Au (Head of Training) and Satarupa Chatterjee (Director of Product Marketing) walk through the best practices in terms of implementing a mix of varying GTM strategies. 

Gain insights on:

  • Variety of GTM strategies available today and the business impact of adding new strategies to grow revenue
  • Best practices from real-world examples of how businesses leverage LeanData for dealing with inbound leads and ABM
  • Business best practices for implementing inbound and ABM methodology
  • Metrics and technology needed to support a variety of GTM strategies 
  • Account-based
  • Lead Management
  • Marketing
  • Operations
  • Sales
  • Tech Stack

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