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Solution Brief

The Cost of Poor Lead-to-Account Matching

The downstream impact of poor matching is often more significant that we imagine. It slows down our sales cycle, causes us to lose deals to competition or even inaction and negatively impacts our marketing efforts. 

Find out more about the consequences of poor matching in this data sheet as well as how LeanData can help you resolve them. 

Tags
  • Lead Management
  • Lead-to-Account Matching
  • Operations
About the Author
Ray Hartjen

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Customer Story
How LeanData Acts as the Foundation of Spekit’s Integrated Tech Stack

Laura Wheeler, VP of RevOps and Enablement at Spekit uses LeanData to ensure that leads being routed to the sales team are equitable and creating equal opportunities across the team.