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Secrets Behind Cultivating a High-Performance GTM Culture

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Especially in uncertain times, driving the right behaviors and outcomes is crucial for business success. But sustaining a high-performing GTM culture that consistently delivers revenue results, no matter the macroeconomic environment, is easier said than done. Join CaptivateIQ‘s Nate Broome, Brian Via and Tiffany Brown to hear real-world examples of how to keep your team energized and motivated by cultivating a GTM culture that’s set up to thrive in any circumstance

Attendee takeaways:

  • The secrets behind building — and maintaining — an A+ GTM team.
  • Actionable steps for how to evaluate performance and identify areas of improvement.
  • How the right incentive compensation strategy can help sustainably motivate reps and drive reliable revenue results.
  • OpsStars 2023
About the Author
Chengxin Tan

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