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Route Your Way to More Website Pipeline

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Your website is filled with untapped pipeline potential. Every day, qualified buyers are landing on your site but if it isn’t fully optimized for conversion – or worse, your operational processes have qualified leads falling through the cracks – then you are leaving money on the table.
Session takeaways:

  • Learn how you can use a routing platform, like LeanData, with a pipeline generation platform, like Qualified, to fix your “leaky” lead and pipeline bucket.
  • Know which areas of your website can be optimized to convert more target account traffic into leads.
  • How to utilize LeanData routing to make sure reps aren’t wasting time on low intent or miss-routed leads.
  • OpsStars 2023
About the Author
Chengxin Tan

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