From Vision to Value: 7 Skills of CDP-Powered Marketing

Embed Video Preview

Rockwell Automation is on a mission: bring together their first and third party data and provide deeper, more actionable insights that help their revenue teams drive faster growth. Learn about the seven steps they’ve taken to identify target buying groups and prioritize sales and marketing efforts around those more precise, in-market audiences; deliver customer experiences that engage and identify new opportunities for growth; and optimize channel performance to increase campaign ROI.

  • Marketing
  • Operations
  • OpsStars

Related Resources

Welcome to the LeanData Resource Center. We hope you will
find content interesting to read, watch and share.

Graph Optimization Toolkit

LeanData's Graph Optimization toolkit lays out practical recommendations for building, maintaining, and collaborating on a best-in-class graph.