BUILD VS. BUY

Homegrown Lead Management Solutions

Organizations building their own lead matching and routing solutions often face:

Challenges securing technical resources to build maintain and troubleshoot homegrown solutions

Lack of visibility into business rules and audit log tracking

Inability to adapt quickly to business changes

See LeanData in Action

TRUSTED BY 1,000+ WORLD-CLASS CUSTOMERS

Why Organizations that Built Lead Management..
Later Bought LeanData

Risk Mitigation

Fragile internal builds requiring constant monitoring and maintenance to work.

Cost Reduction

80% reduction in time spent by lead management teams on routing, triaging and managing rules.

Pipeline Growth

15% increased conversion rates and accelerated pipeline with accurate matching and precise routing.

Revenue Leaders

Operations Leaders

IT & Security Leaders

Finance Leaders

For Revenue Leaders

Increase pipeline and conversion rates with faster and more accurate lead routing.

+ 15% Conversion rates

+ 10% Win rates

Improve lead handoffs

For Operations Teams

Reduce time spent on maintenance, triage and managing assignment rules with no-code automation.

– 80% Manual triage

– 90% Duplicate leads

For IT & Security Teams

Minimize security risks and integration issues with a 100% Salesforce-native platform.

100% SFDC Native Platform

For Finance Leaders

Reduce resource allocation for ongoing maintenance and development.

< 3 Months to see ROI

150+ Hours saved on maintenance

LeanData

Streamline Operations, Data Management, and Data Hygiene

Revenue Orchestration

Make end-to-end GTM process automation possible. Capture, cleanse, enrich, connect, and deliver data from multiple sources in just one place.

Manage data with ease with automated deduplication and assignment
Build sophisticated and flexible workflow automation for any scale
Move with precision and agility to shape operations that fuel compelling buyer experiences

a flow chart of people and company names being matched and routed to a sales reps

The Hidden Costs of Building In-House

Implementation in Weeks

Professional Services Team for Ongoing Maintenance

100% Secure with Salesforce-Native Platform

Timely and Ongoing Product Innovations and Updates

Scalable and Adaptable Platform for Dynamic Changes

Reduced Risk of Failure with Solution Maturity

In-House Build

LeanData

Resources on Build vs Buy

Is LeanData Hard to Implement? How to Fast-Track Your Setup

Implementing LeanData is not complicated — especially if you take advantage of in-platform…

Woman at desk checking off her to do list.

Lead Management: Build or Buy Checklist

Use this quick checklist to understand the required capabilities, weigh the factors, and calculate…

three office workers talking to each other at a desk

From DIY to Purpose-Built: Choosing the Right GTM Execution Solution

Struggling with DIY lead management in Salesforce? Discover the pros, cons, and smarter path to a…