Seventh-annual industry awards spotlight the leaders shaping the future of go-to-market (GTM) operations
SANTA CLARA, Calif., October 8, 2025 – LeanData, the Intelligent GTM Orchestration platform, today announced the winners of the seventh-annual OpsStars Awards, celebrating professionals and companies driving operational excellence and go-to-market transformation.
The OpsStars Awards recognize leaders and organizations who are reshaping how revenue teams operate by aligning people, processes, and technology around the modern buyer journey. These awards highlight innovation, cross-functional collaboration, and the operational strategies that deliver significant business impact.
“Ops professionals are the ones who turn bold strategies into reality. They see where the gaps are, and they build the systems that hold revenue execution together. This year’s winners represent some of the most thoughtful, forward-looking leaders I’ve met in this community,” said Katy Keim, CEO of LeanData.
The winners of the 2025 OpsStars Awards are:
Account-Based Program of the Year
Winner: Meltwater
AI-Powered Program of the Year
Winner: Uber Technologies
Buying Groups Trailblazer Award
Winner: Veeam
Winner: Rockwell Automation
Lead Management Program Transformation of the Year (Less than 1,000 employees)
Winner: ExtraHop
Lead Management Program Transformation of the Year (More than 1,000 employees)
Winner: Samsara
Winner: Zoom
OpsStar of the Year
Winner: Nicole Looker, Director of Revenue Operations at Rebuy
Join the OpsStars Community
OpsStars is a community for Marketing Ops, Sales Ops, Revenue Ops, and Business Systems professionals. It’s a place for peer-to-peer learning, mentorship, and career growth, giving operations leaders the tools to adapt and thrive in complex go-to-market environments.
The annual OpsStars conference at the San Francisco Mint brings together hundreds of practitioners and executives for sessions, workshops, and networking focused on the most pressing challenges in operations today. Now in its tenth year, the event is a cornerstone for sharing real-world strategies and advancing the role of operations in B2B organizations.
Registration is open for OpsStars 2025. Explore the full agenda, join the community, and connect with peers who are redefining what operational excellence means in today’s business landscape. Register here.
About LeanData
LeanData helps B2B enterprises fuel efficient growth by aligning marketing, sales, and customer service execution with the buyer journey. Our Intelligent GTM Orchestration platform acts as the connective tissue across the revenue lifecycle, integrating and normalizing buyer data, automating signal-driven workflows, and delivering AI-powered insights. The result is faster, cleaner execution and the ability to adapt GTM motions with agility without coding. For more information, visit LeanData.com.
Media Contact:
Kim Peterson
LeanData
[email protected]