See why Palo Alto Networks selected LeanData to orchestrate their buying groups motion.

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Webinar

ABM: An In-Depth Discussion for Marketers

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Interested to learn the latest ABM best practices? Join us for this on-demand session to discover the latest learnings on:

  • The critical role data and measurement play in having success with ABM
  • The types of content to use based on your ABM objectives
  • Making ABM programs scalable and programmatic
  • Top tips to get started with successful ABM
Tags
  • Account-based
  • Marketing
  • Operations
  • Sales

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Webinar
Rethinking the MQL: The Rise of Buying Group Strategy in ABM

Are MQLs still relevant in modern ABM? LeanData CEO Evan Liang joins industry experts from Palo Alto Networks and TechTarget to debate buying group strategies and revenue processes that drive B2B success.