Building a Data Playbook —Why every RevOps leader needs one and how to ensure you’re getting the right data for your team

In the past five years, the number of data vendors has surged, each promising the best data at the lowest price. The reality? There’s no single “best” data vendor. Data only holds value when it aligns with your ICP and delivers the signals your sellers need for effective prospecting. Discover how to build your own data playbook to ensure your GTM team drives pipeline and revenue growth.

Speakers

• Ben Kwon, Chief Operating Officer, LeadIQ

Catch all the highlights from the 2024 OpsStars Conference here: From AI to Buying Groups: Takeaways from OpsStars & Dreamforce 2024