See why Palo Alto Networks selected LeanData to orchestrate their buying groups motion.

Read the full success story
eBook

2020 OpsStars Awards: Account-Based Marketing Program of the Year

The ABM Program of the Year Awards goes to LinkedIn for exemplifying a best-practices approach to account-centric programs with proven success.

“Getting buy-in from Sales and being clear about the data we wanted to capture was integral to our success. Now, we’re undertaking an exercise to see how our non-ABM accounts compare to our ABM accounts, which will help us derive the true impact of our ABM campaign.”

Angela Lee Senior Marketing Manager, LinkedIn
Tags
  • Account-based
  • Customer Story
  • Operations
  • OpsStars

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Video
Driving Revenue with Buying Groups: LeanData Demo Day

Watch this RevGenius Demo Day session to see how LeanData’s Buying Groups Edition helps revenue teams engage full buying committees and drive more accurate pipeline inside Salesforce. Senior Solutions Consultant Rob Deutsche walks through a 7-step Buying Group Journey to show how top GTM teams turn signals into smarter, faster deal cycles.