Resource Center

All the authoritative go-to-market content you need to maximize the effectiveness and efficiency of your revenue teams

Video Panel: Turning 2020’s Operational Challenges into 2021’s Operational Efficiencies
Panel: Turning 2020’s Operational Challenges into 2021’s Operational Efficiencies

Watch the panel of Marketing Ops experts as they discuss how they are turning 2020's operational challenges into 2021's operational efficiencies

Solution Brief Scaling Enterprise Growth: LeanData Routing With Multi-Graph
Scaling Enterprise Growth: LeanData Routing With Multi-Graph

LeanData’s Multi-Graph solution grants each BU the autonomy to create and manage its own GTM flow, without impacting the flows of other units.

Webinar 3 Keys to Successful Sales Enablement
3 Keys to Successful Sales Enablement

Listen in to our on-demand webinar to learn impactful Sales Enablement strategies and best practices to help you gear up for the year ahead and beyond.

Webinar Using Marketing Data to Power High Growth
Using Marketing Data to Power High Growth

Listen in to our on-demand webinar to learn how to align your revenue team and hit your number with a solid marketing data strategy.

eBook Best Practices for a Winning B2B Marketing Data Strategy
Best Practices for a Winning B2B Marketing Data Strategy

Learn to create a marketing data strategy that surfaces the most important insights, unifies your revenue team, makes the most of every potential customer, and never lets a lead go to waste

eBook 2020 OpsStars Awards: A Compilation of Award-Winning Ops Stories
2020 OpsStars Awards: A Compilation of Award-Winning Ops Stories

This collection highlights the stories of all eight 2020 OpsStars Awards winners. Learn how they uniquely identified opportunities and solved challenges to find success.

eBook 2020 OpsStars Awards: Most Scalable Lead Management Program of the Year
2020 OpsStars Awards: Most Scalable Lead Management Program of the Year

The Most Scalable Lead Management Program of the Year Award recognizes Zoom as a team that significantly scaled lead management capabilities to support rapid business growth.

eBook 2020 OpsStars Awards: OpsStar of the Year
2020 OpsStars Awards: OpsStar of the Year

The 2020 OpsStar of the Year Award goes to Kimberly Galitz, Marketing Operations Manager at Bandwidth for her standout achievements and contributions to the Ops community.

eBook 2020 OpsStars Awards: Highest ROI Program of the Year
2020 OpsStars Awards: Highest ROI Program of the Year

The Highest ROI Program of the Year goes to Cybrary for constantly pushing the envelope and not being afraid of new approaches or experimentation with processes, org design or their tech stack.

eBook 2020 OpsStars Awards: Lead Management Program Transformation of the Year
2020 OpsStars Awards: Lead Management Program Transformation of the Year

The Lead Management Program Transformation Award goes to Amplify for an ops-led initiative to drive transformational change in their lead management engine across people, processes and technology.

eBook 2020 OpsStars Awards: Most Impactful Analytics Program of the Year
2020 OpsStars Awards: Most Impactful Analytics Program of the Year

Most Impactful Analytics Program goes to Eightfold AI for using data and analytics to power attribution and engagement programs with real ROI.

eBook 2020 OpsStars Awards: Account-Based Marketing Program of the Year
2020 OpsStars Awards: Account-Based Marketing Program of the Year

ABM Program of the Year recognizes LinkedIn for exemplifying a best-practices approach to account-centric programs with proven success.