In this career-transformative presentation, discover the essential adjustments needed to translate “Geek Speak” into “CMO speak.” Learn how to elevate your role as a strategic partner, unlocking valuable resources and recognition. This session offers guidance on bridging the gap between the technical intricacies of MOPS and the C-suite’s perspective. Whether you’re a MOPS specialist creating campaigns or a Senior Director of MOPS and Martech leading your organization, this knowledge will empower you to secure marketing leadership support for promotions, budget allocations, increased headcount, additional resources, and, most importantly, a seat at the strategic table.
Speakers
Catch all the highlights from the 2024 OpsStars Conference here: From AI to Buying Groups: Takeaways from OpsStars & Dreamforce 2024
