The Intelligent GTM Orchestration Blog

Opportunity-Centric Buying Groups, the New B2B Sales Strategy
Learn the steps to transition from a traditional MQL model to an Opportunity-based approach focused on Buying Groups.
Adopting a Buying Group Motion in 4 Essential Phases
Transitioning to an opportunity-centric motion based in buying groups is the ultimate GTM sweet spot. Learn how to implement in four phases.
5 Proven Strategies for Converting Event Attendees into Leads
Unlock the secrets to converting event attendees into leads at sponsored events and trade shows.
Round Robin Lead Distribution Best Practices
Learn why round robins are the best method to distribute leads to your sales team FAST.
25 Powerful Statistics on Buying Groups & Opportunity Motions
Current Lead-centric models simply aren't working. Discover the proof you need to open a Buying Groups conversation at your organization.
Best Speed to Lead Tools for B2B Sales
A good speed to lead tool will shorten an organization’s response time to mere minutes. Discover the best speed to lead tools available today.
5 Fantastic Event List Strategies for Maximum ROI
Managing an event list is a coordinated blend of technology, insights, and proactive engagement. Learn the top tactics to maximize event ROI.
8 Problems Revenue Orchestration Platforms Solve for B2B Sales
Done right, revenue orchestration can streamline processes, automate manual tasks, create a better customer experience, and so much more.
7 Proven Booth Strategies for Higher Event ROI
Converting attendees to customers is a collaborative effort from multiple teams. Learn seven strategies for higher event ROI.
9 SaaS Tools You’ll Have to Buy if You Don’t Have LeanData
If you had the option to consolidate 9 SaaS tools in your tech stack into one platform, would you do it? Learn the 9 SaaS tools available within the LeanData platform.
What is an Opportunity-Centric Sales Motion?
There’s a new sales motion gaining traction and it’s primed and ready to disrupt old MQL models. Get up to speed on the Opportunity-centric motion.
Ready to Rip and Replace Chili Piper?
Understand the top five reasons why people rip and replace Chili Piper from their tech stack and implement LeanData instead.