Video

Driving Revenue with Buying Groups: LeanData Demo Day

Account-based Digital Transformation Video

Struggling to engage full buying committees or improve pipeline accuracy in your CRM?

In this demo day session hosted by RevGenius, LeanData’s Senior Solutions Consultant Rob Deutsche shows how Buying Groups Edition empowers revenue teams to identify, engage, and convert entire B2B buying groups – directly inside Salesforce.

You’ll learn how to:

  • Move beyond lead-based MQL models and single-threaded deals
  • Improve Sales and Marketing alignment with shared buyer visibility
  • Automate CRM actions and engagement alerts to reduce sales cycle time
  • Drive more multi-threaded opportunities, increase conversion rates, and enable better attribution and forecasting

Whether you’re in RevOps, Sales, or Marketing, this walkthrough of LeanData’s 7-step Buying Group Journey will show how top GTM teams use buying signals to orchestrate smarter, faster deal cycles.

Tags
Account-based Buying Groups Buying Journey Revenue Orchestration Sales