The Intelligent GTM Orchestration Blog
A Category is Born
Evan Liang & Kelvin Cheung, Co-Founders of LeanData When we founded LeanData in 2012, we believed that software could fundamentally...
Lead Routing 101: Best Practices for CRM Lead Management
Learn lead routing basics, common issues, and tools that can automate your lead routing processes for maximum efficiency.
G2 + LeanData: Clean Data & Actionable Insights
Nowadays companies are able to access data almost instantaneously. What they aren’t necessarily getting, though, is accurate data and insights...
How B2B Organizations Are Managing Revenue Operations
If you feel like your sales process is only getting more complex, you’re not alone. The vast majority (85 percent)...
Round Robin Lead Assignment: More than Equal Distribution
Ask any Sales / SDR Manager or Sales Ops person and they will fear the words “your Round Robin...
Build a Growth Stack, Not a Tech Stack
Tech stacks are the tools that marketing and sales use to reach out to customers and track results. They form...
4 Keys to Implementing a Revenue Operations Approach
If you’re ready to operate your business more efficiently and unlock additional growth opportunities, it’s time to devise your plan...
Maximize CRM Efficiency with Time-Based Workflows
Imagine this: A hot prospect discovers a pain point and researches possible solutions. They find you and a competitor, and...
Revenue Operations & the Modern CMO
Gone are the days when the Chief Marketing Officer (CMO) was only responsible for overseeing ad campaigns or approving marketing...
Identifying the Best Lead-to-Account Matching Solution
Suddenly it seems like everyone is bragging about a match made in heaven. More and more vendors are rushing out...
Post Event GTM Orchestration That Builds Pipeline
Learn how post event GTM orchestration turns event engagement into pipeline by connecting data, teams, and next best actions.



