The 2026 State of AI Go-to-Market Readiness Report
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All the authoritative go-to-market content you need to maximize the effectiveness and efficiency of your revenue teams
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Video
Measure What (Really) Matters: The Metrics of Buying Groups
Join Jon Miller and John Steinert as they dive into the metrics that matter for Buying Groups, providing insights on aligning sales and marketing goals.
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Navigating the Maze: Choosing the Right Tech Stack for Revenue Operations
Uncover best practices for selecting and integrating the right tech stack to drive efficiency and revenue growth in RevOps with Evisort’s Jordan Henderson.
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Achieving Revenue Growth through Buying Groups at Palo Alto Networks
Hear how Palo Alto Networks revolutionized their revenue strategy with Buying Groups. Learn from their experience and see the significant revenue impact.
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Buying Groups with Forrester’s Terry Flaherty: From Strategy to Business Case
Discover how to transform your GTM strategy with Buying Groups. Terry Flaherty from Forrester shares how to align your revenue process with the buying process for maximum impact.
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Buying Groups in Practice: Combining Technology and GTM Strategy
Learn how to effectively implement Buying Groups with practical insights from LeanData’s Vivek Ravisankar and OpFocus’ MJ Kahn.
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