Resource Center

All the authoritative go-to-market content you need to maximize the effectiveness and efficiency of your revenue teams

Video How to Rock Your Revenue Operations Strategy
How to Rock Your Revenue Operations Strategy

Join LeanData CEO Evan Liang to discover brand new research on the State of Revenue Operations as well learn best practices from companies already on their journey.

Video Using Customer Journeys to Supercharge Your Revenue Engine
Using Customer Journeys to Supercharge Your Revenue Engine

Join Christine Crandell to learn how to use key customer micro-moments and journey maps to keep your Revenue Operations model at peak performance and create a truly differentiated customer experience.

Video Structuring Your Marketing Operations Team and Business for Operational Success
Structuring Your Marketing Operations Team and Business for Operational Success

Sara McNamara, Sr. Marketing Operations Manager from Cloudera, will walk attendees through how Revenue Operations should be done and how Cloudera is doing it.

Video RevOps Preparedness: Knowing When and How to Prepare for a RevOps Organization
RevOps Preparedness: Knowing When and How to Prepare for a RevOps Organization

Hear from Heidi Bullock, CMO at Tealium, outline what a RevOps organization blueprint should look like.

Video How to Architect a Successful Transition to Revenue Operations
How to Architect a Successful Transition to Revenue Operations

Discover strategies and tactics that you can use to start building a singular Revenue Operations function to guide and manage the growth of your entire Sales and Marketing function.

Webinar Improving Marketing Data for Maximum Campaign Performance
Improving Marketing Data for Maximum Campaign Performance

Learn how a robust lead matching and routing solution can reduce CRM chaos and increase marketing program ROI.

Webinar Building a Winning SDR Organization
Building a Winning SDR Organization

Hear how Ernesto Castillo, LeanData's Senior Director of Account Development, leads best-in-class SDR teams and aligns with Sales, Marketing and other external facing teams.

Webinar Lead-to-Account Matching: The Essential B2B Growth Foundation
Lead-to-Account Matching: The Essential B2B Growth Foundation

Join SiriusDecisions and LeanData in this webinar to learn how to implement L2A matching to accelerate the sales cycle at your organization.

eBook Should You Build or Buy Your Revenue Operations Tech Stack?
Should You Build or Buy Your Revenue Operations Tech Stack?

This guide will help you understand the risks and benefits of building your own RevOps solutions. Make an informed decision on when to partner with RevOps vendors.

Webinar ABM: An In-Depth Discussion for Marketers
ABM: An In-Depth Discussion for Marketers

Join us for this on-demand session to discover the latest learnings on ABM best practices.

Webinar How to Get Started with Revenue Operations
How to Get Started with Revenue Operations

Learn more about how Revenue Operations can accelerate growth by bridging the operational silos between sales, marketing and customer success in this Webinar.

Webinar Developing a Successful Revenue Operations Function
Developing a Successful Revenue Operations Function

Join this on-demand session to learn how to align your business tactically, strategically, organizationally, and operationally under a single Revenue Operations function.