The Go-to-Market Orchestration Blog

Timely and topical insights to move your revenue team forward

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Announcing LeanData’s BookIt Certification Course

We're proud to announce a new course in the LeanData Certification program: BookIt Certification! This course is designed to formalize the skills of BookIt administrators.

Showing 1-12 out of 275 found articles
Blog Guiding the Buyer Journey with Lead-to-Account Matching
Guiding the Buyer Journey with Lead-to-Account Matching

As your organization grows, you come to know all too well the growing pains that accompany true go-to-market (GTM) success....

Blog Using Slack Notifications to Increase Speed to Lead
Using Slack Notifications to Increase Speed to Lead

Using integrated Slack notifications into your go-to-market processes help reps act on urgent leads faster, improving speed to lead.

Blog Selecting the Best Automations for Your GTM Processes
Selecting the Best Automations for Your GTM Processes

Manual tasks in your go-to-market (GTM) processes can be crippling, particularly when you’re trying to scale. As your business grows,...

Blog The Minimum Viable Data Point as Key Criteria in Your Data Management
The Minimum Viable Data Point as Key Criteria in Your Data Management

Anyone with experience with systems thinking knows the danger of optimizing a component or subsystem independently and in isolation. In...

Blog Does Your Salesforce Instance Feel a Little Slow?
Does Your Salesforce Instance Feel a Little Slow?

Your business runs on Salesforce, reliant on it to help your revenue team go to market smoothly, efficiently and effectively....

Blog How to Manage SDR Productivity with SLAs
How to Manage SDR Productivity with SLAs

Managing SDR productivity with SLAs (service level agreements) is one of the smartest things a sales leader can do. Sales...

Blog Problems in the Pipeline: Why the Difference Between Pipeline & Forecast Matters
Problems in the Pipeline: Why the Difference Between Pipeline & Forecast Matters

Repeated studies have shown that salespeople spend well over half their time on non-revenue generating activities. That’s an astounding figure,...

Blog How Speed to Lead Drives Competitive Advantage
How Speed to Lead Drives Competitive Advantage

Learn how to shorten lead response time from the speed to lead experts at LeanData.

Blog How to Improve Conversion Rates with SLAs
How to Improve Conversion Rates with SLAs

Get an overview of how B2B sales leaders and marketers can improve conversion rates with service level agreements (SLAs).

Blog Developing an Effective B2B Lead Management Strategy
Developing an Effective B2B Lead Management Strategy

B2B marketers invest an extraordinary amount of time, energy and resources creating demand for their products and services. However, far...

Blog Lead-to-Account Matching & Routing Grows to be Mission-Critical
Lead-to-Account Matching & Routing Grows to be Mission-Critical

In September 2020, G2, the world’s largest tech marketplace where businesses discover, review and manage the technology they need to...

Blog Salesforce Lead Distribution Best Practices
Salesforce Lead Distribution Best Practices

To implement Salesforce lead distribution best practices, you first need to understand the “Why.”  In your go-to-market (GTM) motions, speed...