Resource Center

All the authoritative go-to-market content you need to maximize the effectiveness and efficiency of your revenue teams

eBook 2022 Inbound & Outbound Sales Pipeline Performance Benchmarking Report
2022 Inbound & Outbound Sales Pipeline Performance Benchmarking Report

LeanData, in collaboration with Atrium, Clearbit, Modern Sales Pros and RevOps Squared, conducted research throughout July and August, 2022 to benchmark inbound & outbound pipeline performance.

eBook 5 Powerful Use Cases for Scheduling Software
5 Powerful Use Cases for Scheduling Software

Automated scheduling software enhances buyers' customer experience, empowering them to immediately select a meeting time and facilitate their buying journey on their own terms.

eBook 7 Steps to Building a Winning Account-Based Marketing Strategy
7 Steps to Building a Winning Account-Based Marketing Strategy

Learn the 7 key steps to take to build a winning ABM strategy, a multi-functional growth initiative where customer accounts are engaged as a market of one.

eBook The State of B2B Lead Management 2022
The State of B2B Lead Management 2022

Find out what we learned from 1,700+ B2B Sales, Marketing & Operations professionals on how they're managing their leads for success...and their greatest challenges.

eBook Lead Management — A Definitive Guide to Extracting Value From Every Lead
Lead Management — A Definitive Guide to Extracting Value From Every Lead

Customers have adopted digital-first buying journeys, and companies need to re-examine and evolve their go-to-market strategies and processes to keep pace with ever-changing customer needs.

eBook Build vs. Buy for Lead Management: What’s Best for Your Tech Stack?
Build vs. Buy for Lead Management: What’s Best for Your Tech Stack?

Build versus buy is a dilemma for revenue teams and IT as they build a tech stack to empower their GTM motions. Discover the key decision points to evaluate to make the best tech stack decisions.

eBook Realigning Sales & Marketing to Succeed in Today’s New B2B Marketplace
Realigning Sales & Marketing to Succeed in Today’s New B2B Marketplace

Changing B2B buyers and their new buying journeys are making post go-to-market models obsolete, requiring Sales and Marketing functions to realign to succeed in the new era.

eBook Revenue-Driven Sales Territory Planning & Management
Revenue-Driven Sales Territory Planning & Management

Sales territory planning and sales territory management are foundational pillars of every successful Sales team. Learn the keys to sales territory management to keep your revenue team on track.

eBook Automated Scheduling Software Buying Guide & Checklist
Automated Scheduling Software Buying Guide & Checklist

Automated scheduling software allows individuals and groups of users to determine the best time to schedule a meeting together. Use this buyer's guide to pick the best solution for your needs.

eBook State of Lead Management Telco Industry: 2022 Benchmarks
State of Lead Management Telco Industry: 2022 Benchmarks

LeanData, in partnership with Salesforce and RevOps Squared conducted research throughout June and July, 2022 to benchmark the State of Lead Management across the Telco industry.

eBook 2022: OpsStars Awards: Most Cutting-Edge Ops Program
2022: OpsStars Awards: Most Cutting-Edge Ops Program

An individual or team on the cutting edge of innovation in modern go-to-market operations demonstrating forward thinking solutions across people, process and/or technology.

eBook 2023 OpsStars Awards: Winning Sales Cadence
2023 OpsStars Awards: Winning Sales Cadence

This year's award recognizes NIQ as an organization who has optimized their sales cadences through a best-practice approach to improve efficiency, consistency, and performance, achieving outcomes such as increased pipeline, conversion rate, and revenue.