OpsStars 2025 Recap: How AI is Redefining GTM
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OpsStars
Video
AI-Powered Lead Funnel: Driving Speed to Lead
Learn how Samsara rebuilt its AI‑powered lead funnel to boost speed‑to‑lead, quality, and personalization. Practical plays for RevOps and MOPs.
Video
Turning Fragmented Data Into Deal Velocity
Learn how Avalara and HG Insights use AI and agentic workflows to unify data and accelerate deal velocity across Revenue Operations.
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Shaping the Future of Revenue Operations
Learn practical RevOps strategies from real operators: AI, automation, and data to drive efficient growth and better buying‑group execution.
Video
Unlocking Revenue with Clay: A GTM Engineering Approach
Learn Clay’s GTM Engineering playbook: find unique signals, iterate fast, and operationalize AI workflows across the buyer journey.
Video
RevOps After Closed Won: a 4-Pillar Post-Sale Framework
Nicole Looker shares a four-pillar RevOps playbook for handoffs, health, expansion, and renewals to grow revenue after Closed Won.
Video
How to Accelerate the Buyer Journey with AI Agents
Learn five AI SDR use cases that replace forms, speed follow-up, and boost meetings by personalizing every step of the buyer journey.
Video
Cultivating Buying Groups: From Signal to Revenue
Learn how to validate multi‑source intent and orchestrate buying‑group plays that turn signals into revenue in this OpsStars 2025 session with Dara Such.
eBook
2025 OpsStars Awards: Buying Groups Trailblazer Award
Veeam claimed the 2025 OpsStars Buying Groups Trailblazer Award by ditching the outdated lead model and rallying global teams around buying groups. Read about their bold transformation.
eBook
2025 OpsStars Awards: Account-Based Program of the Year
Meltwater is the 2025 OpsStars winner for Account-Based Program of the Year. Discover how they built an automated system to fix lead misrouting and turn intent signals into opportunities.
eBook
2025 OpsStars Awards: The Constellation Award
Zoom’s Marketing Operations team broke down silos, streamlined processes, and drove faster revenue impact across Sales, Marketing, and Channel teams — earning them the 2025 Constellation Award.
eBook
2025 OpsStars Awards: Lead Management Transformation <1,000 Employees
Discover how ExtraHop fixed its stalled GTM engine by transforming lead management. See the results of their award-winning Ops-led initiative.
eBook
2025 OpsStars Awards: Lead Management Transformation >1,000 Employees
Discover how Samsara's Marketing Operations team centralized routing, improved speed and visibility, driving faster response times, higher conversion rates, and stronger pipeline growth.