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Resource Center

All the authoritative go-to-market content you need to maximize the effectiveness and efficiency of your revenue teams

Video [Panel] Doing More with Less
[Panel] Doing More with Less

The panelists on this session have discovered lean ways to operate more quickly and efficiently across their teams and organizations. Discover how they utilized their time, resources and technology.

Video From Vision to Value: 7 Skills of CDP-Powered Marketing
From Vision to Value: 7 Skills of CDP-Powered Marketing

Learn about the seven steps Rockwell Automation has taken to identify target buying groups and prioritize sales and marketing efforts around those more precise audiences and customer experiences.

Video [Panel] Single Source of Customer Truth
[Panel] Single Source of Customer Truth

its own system of record as the source of truth. Learn how the panelists got GTM systems, teams and processes in sync with trustworthy and unified data.

Video [Panel] Pay for Performance: What Are You Really Getting Out of Your Sales Incentives?
[Panel] Pay for Performance: What Are You Really Getting Out of Your Sales Incentives?

Sales incentives can range from commission structures to contests to President Clubs. When all is said and done, though, do these incentives really help teams improve? Are they worth the investment?

Video The Journey for Training the Next Enterprise Super User
The Journey for Training the Next Enterprise Super User

Marketing automation needs more super users. Learn the power of market automation when the right team is front and center.

Video Closing Keynote: The Third Wave
Closing Keynote: The Third Wave

We'll look at the intersection of privacy, artificial intelligence, advertising and the role of big tech in how it will shape what we work on into the future. The third wave is coming, are you ready?

Video Same Budget, More Pipeline
Same Budget, More Pipeline

6sense's SVP of Revenue Analytics, Saima Rashid, will share how you can eliminate guesswork and shed a light on that hidden pipeline without needing to place expensive bets.

Video OpsStars 2022 Opening Keynote: Dawn of the Revenue Generation
OpsStars 2022 Opening Keynote: Dawn of the Revenue Generation

Join us for the OpsStars annual keynote as we reveal the latest trends in RevOps and why Operations will continue to have more influence and opportunities than ever before to drive business impact.

eBook 2022: OpsStars Awards: Most Cutting-Edge Ops Program
2022: OpsStars Awards: Most Cutting-Edge Ops Program

An individual or team on the cutting edge of innovation in modern go-to-market operations demonstrating forward thinking solutions across people, process and/or technology.

eBook 2022 OpsStars Awards: Buyer Experience Impact of the Year
2022 OpsStars Awards: Buyer Experience Impact of the Year

An organization or team who has developed world-class buyer experience.

eBook 2022 OpsStars Awards: Digital Transformation of the Year
2022 OpsStars Awards: Digital Transformation of the Year

An individual, team or organization that has led a digital transformation initiative, introducing digital technology into an area of the business, changing how you operate and deliver value.

eBook 2021 OpsStars Awards: Go-to-Market Agility Powered by Operational Excellence
2021 OpsStars Awards: Go-to-Market Agility Powered by Operational Excellence

This award recognizes one operations team and its standout ability to help an organization nimbly pivot to successfully meet new market realities.