Resource Center

All the authoritative go-to-market content you need to maximize the effectiveness and efficiency of your revenue teams

Video Securing Budget: Fighting for Ops Headcount & Tech Spend Panel
Securing Budget: Fighting for Ops Headcount & Tech Spend Panel

Get an inside look into what your boss really wants to hear before unlocking budget. Learn how these experts are getting the thumbs up for their RevOps needs.

Video Data as the New Content: Enabling your Teams to Create Data-Driven Content
Data as the New Content: Enabling your Teams to Create Data-Driven Content

Hear the impact data can have on prospect & customer relationships, and how data can be used in various external facing content.

Video [Panel] The What and How of Revenue Orchestration
[Panel] The What and How of Revenue Orchestration

With markets shifting and revenue at risk, taking action to future proof your business is critical. This means you should...

Video [Panel] Why Your Sales And Marketing Tech Development Is Going To Fail
[Panel] Why Your Sales And Marketing Tech Development Is Going To Fail

In this panel, our team of industry experts will share experiences of what needs to be resourced, what NOT to do and hopefully steer your tech stack investments in the right direction for 2023.

Video [Workshop] CustomerForLife Orchestration
[Workshop] CustomerForLife Orchestration

How to operationalize customer onboarding, protection and growth.

Video [Workshop] Opportunity Pursuit Orchestration
[Workshop] Opportunity Pursuit Orchestration

Win big deals faster and more often through opportunity orchestration.

Video ABM and ABX in a Downturn
ABM and ABX in a Downturn

In this session Jon Miller — CMO at Demandbase and cofounder of Marketo and Engagio — will show why ABM powered by Account Intelligence is the key to work smarter, not harder.

Video How to Use Your Product Usage Data to Drive More Revenue
How to Use Your Product Usage Data to Drive More Revenue

In this session, Sylvain Giuliani, Head of Growth & Operations at Census, will walk through use cases from the best...

Video The State of CRM Data Report
The State of CRM Data Report

Kate Adams, SVP of MarketingValidity

Video Building an Account Based Strategy at Hypergrowth Speed
Building an Account Based Strategy at Hypergrowth Speed

Account-Based anything takes time. From getting everyone on the same page with the strategy and direction to developing audience-specific content...

Video [Panel] Core vs Context: The Most Important Components of Any Tech Stack
[Panel] Core vs Context: The Most Important Components of Any Tech Stack

Core vs Context: The Most Important Components of Any Tech Stack. This panel discusses what is core versus context in your tech stack, how to plan, and considerations when adding new components.

Video [Panel] Doing More with Less
[Panel] Doing More with Less

The panelists on this session have discovered lean ways to operate more quickly and efficiently across their teams and organizations. Discover how they utilized their time, resources and technology.